Accessible Web Design: Inclusion as a Business Advantage

Web accessibility means designing websites that everyone can use, including people with disabilities.

The Business Case

Larger Audience

About 15% of the world's population has some form of disability.

Legal Compliance

Many jurisdictions require accessible websites.

Better SEO

Accessibility improvements often improve search engine optimization.

Better User Experience

Accessible design benefits everyone.

WCAG Guidelines

Perceivable

• Provide text alternatives for images
• Ensure sufficient color contrast

Operable

• Make all functionality keyboard accessible
• Help users navigate and find content

Understandable

• Make text readable and understandable
• Make pages appear and operate predictably

Common Mistakes

Missing alt text on images

Poor color contrast

Keyboard traps

Missing form labels